Ignore Site Ranking At Your Peril

Page Rank (site ranking), is the overall evaluation of your web site, rather than the evaluation of an individual web page.

The positioning or ranking of your web page listings on the search engines is a separate evaluation. The positioning of your product page is a combination of the score of the individual page and an information resource and the overall site rank of your web site.

The site rank of your web site is referred to by some as 'Page Ranking! Confused? You should be! Page ranking (site ranking) is now used, overtly or secretly, in one form or another, by all the major search engines. Ignore 'Page Ranking ' and your individual web site page listings on the major search engines will eventually slip into obscurity, not because your pages are not worthy, but because your site is not ranked well overall.

Web site ranking is influenced dramatically by the number peer links pointing to your web site from other web sites and by the number of search engine uses that click on your link.

The notion of what page rank is, and what it is not, is very confusing and somewhat up in the air. Your official 'PageRank' on Google, or the equivalent on the other search engines may no longer be of great importance (according to some)! However the steps we take to build a high site ranking score for your web site are also the same steps we take to insure great page positioning on the search engines. We believe the search engines use site ranking algorithms to evaluate your web site whether they admit it or not, even if they all it 'PageRank', 'page ranking', 'WebRank' , web ranking or something else.

If your web site pages 'Rank' or show up well on the search engines, you win the traffic you need to succeed and for the most part, its a one time investment with little ongoing cost. If your individual product pages are not positioned well, you have to pay for traffic using some pay per click system and its a recurring expense that never goes away. Your competitors are driven to increase the link popularity of their sites to achieve positioning. You must promote your e-commerce site the same way. You can do a better job by using the world's best '5 Star' rated link exchange and promotional software. Whether the actual page rank of your web site is published by the search engines or not, its true rank is measured by the search engines and that determines the positioning of your product pages.

You can achieve a higher site ranking with our link exchange software or with our direct help. You can achieve better web page ranking with our optimization and submission software. We often call the whole process of web site ranking and page promotion and positioning as achieving 'Page Rank' or 'Page Ranking' regardless of what the different search engines call it.

Page Rank is achieved by site keyword and design optimization and by achieving 'Link Popularity'. You can build up both with Axandra IBP promotion software and Arelis link exchange software. The search engines recognize and measure the value of each individual web page of your web site and the product pages generated by your e-commerce shopping cart they will register each page individually within their search indexes. Its no longer enough to simply have a well optimized web site and product pages to maintain good search engine positioning. The positioning of your individual e-commerce web pages or product pages generated by a shopping cart are determined by the value of your page as an information resource, its keyword optimization, and now more importantly, the number of 'peer links' from the web at large that link to your web site. Build peer links with Arelis link exchange software.

The higher the page rank of your site, the better will be the search engine positioning of your web site's individual web pages or the individual product pages of your shopping cart. Page Rank has a direct effect on the individual placement of your web pages and individual shopping cart product pages on the search engines and therefore, has a direct influence upon traffic and sales.

Ensure that your site has a Link Exchange service to maintain and grow your "Page Rank, using Arelis, the world's greatest link exchange software system.

Give your web site a fitness test! Contact us for a free written and personalized evaluation of your e-Commerce site or shopping cart's optimization and readiness for search engine marketing and page ranking.